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Product Led Growth & Expansion

More growth through product data

Uncover your best accounts for conversion and expansion

Using this workflow, one customer found 200 opps worth $4.7M. Immediately.

Try it!

Discover the product-led workflow that points you toward the best accounts to drive more revenue

What if your team knew exactly who was ready to convert and expand?

Smart scores

Never guess which accounts to prioritize! With machine learning that analyzes every in-product action alongside marketing and sales engagement, readiness scores point the way to new revenue and expansion dollars.

 

PLG_scoring

Alerts where you work

Falkon constantly looks for signals that mean it's go time. When you get an alert, it kicks off a workflow that ends in new business, upsell, or cross-sell. Churn risks come your way at the earliest moment, too.

How it happens

  • Falkon collects and combines data from disconnected sources. Product usage, marketing, and sales activities ... united at last!
  • Custom, scientific scores are generated against your contacts and accounts. The criteria for these scores combine your inputs with machine learning that discovers the mix of actions that signal the opportune moments for conversion, upsell and cross-sell.
  • You receive simple alerts via Slack or email as soon as an account matches a milestone. See the overview at a glance and click to go deep on the signals that triggered the alert.
  • Reach out to the highest scoring contacts on the account via the Falkon app in Salesforce, or sync to other CRMs and ABMs with a click.

We love to learn! That's why we share articles from in-house experts and other smart folks we know

5 things we learned about PLG from Dropbox

5 things we learned about PLG from Dropbox

How to find product qualified leads

How to find product qualified leads

The role of SDRs in a PLG motion: 7 ways the job is evolving

The role of SDRs in a PLG motion: 7 ways the job is evolving

Identity resolution for a PLG go-to-market motion

Identity resolution for a PLG go-to-market motion

Sarah Guo on her playbook for PLG

Sarah Guo on her playbook for PLG

Four must-haves to scale PLG through automation

Four must-haves to scale PLG through automation

define cross-sell ICP

Hidden revenue: Tactics to find cross-sell pipeline in your customer base