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The new RevOps reality

Being great at Sales Ops isn't enough to be a strategic GTM leader

Discover what C-level leaders will look for in strategic RevOps teams

Rob Auffant, GTM Strategy & Ops Leader, currently at Point B and formerly at Icertis, discusses balancing big-picture thinking across marketing, sales, sales development, and customer success with short-term needs for the entire organization. 

Falkon CEO and Cofounder Mona Akmal shares her perspective as a data-minded founder with a tech and product background.

HubSpot Video

Go deeper on strategic revenue operations

The best KPIs for BDR productivity and revenue influence

The best KPIs for BDR productivity and revenue influence

Liz Gallagher

Put your ideal customer profile into action

Three ways to use your ideal customer profile as a score

Liz Gallagher

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